About Boxwood Strategy Group

About Boxwood Strategy Group

The Practitioner Behind the Practice.

Boxwood Strategy Group is the practitioner-led firm that brings the AI Success Management™ discipline. The work is led by the founder. The standard is the standard a board, a regulator, and a customer can all trust.

Why Boxwood Exists

The AI investment has outpaced the discipline. The boards approve the budgets. The pilots ship. The audit committee asks the question. The answer is rarely complete. Boxwood was founded to close the gap. The firm gives the executive team the practice that turns the AI portfolio into an asset the board can sign off on, the regulator can read, and the customer can rely on.

The work is small by design. The engagements are senior. The deliverables are the artifacts the executive committee actually uses.

About Campbell Robertson

Campbell Robertson is the founder and the principal consultant. The career spans more than twenty years inside the technology firms that defined the enterprise software era. The roles include senior positions at IBM, Oracle, and OpenText, with a focus on the customer success management function, the data and AI strategy, and the operating model that connects the two.

The pattern across the career is consistent. The customer success movement gave the SaaS industry the discipline to convert the software contract into a recurring asset. The AI Success Management movement does the same for the AI portfolio. Boxwood is the firm built to deliver that practice to the executive teams that want the result without the overhead of a tier-one consultancy.

The practice is based in Ottawa and serves clients across Canada and North America.

The Practice

Two frameworks define the work. The G.A.A.R.E. lifecycle is the operating cadence. The Value-First Method™ is the unit of analysis.

G.A.A.R.E. Lifecycle

Govern. The policy, the roles, the audit trail.
Assess. The risk register, the model inventory, the use-case maturity.
Assure. The control library, the testing cadence, the human-in-the-loop gates.
Realize. The value plan, the adoption plan, the operating metrics.
Evolve. The quarterly review, the model refresh, the policy update.

Value-First Method

People. The accountable owners, the working teams, the executive sponsors.
Process. The intake, the review, the change control, the post-launch review.
Policy. The standards, the controls, the disclosures, the documentation. Every use case is sized in all three layers before the budget is committed.

The Standards the Work Maps To

The deliverables are designed to map cleanly to the frameworks the audit committee, the privacy officer, and the regulator are already using.

NIST AI RMF

Govern, Map, Measure, Manage.

ISO/IEC 42001

The AI management system standard.

EU AI Act & OECD

The risk-tier classification and the international AI principles.

Canada Federal

PIPEDA and the Voluntary Code on advanced generative AI. The interim federal posture, with a successor framework expected.

What Makes the Engagement Different

The Practitioner Does the Work

The senior consultant who scopes the engagement is the same one who delivers it. There is no offshore handoff, no junior team, no slide deck without an owner.

The Deliverables Are the Artifacts

The risk register, the policy, the value plan, the audit pack. The work product is the product the executive committee uses on the next Monday.

The Pricing Is Fixed

The four offers are scoped, priced, and timed in advance. The CFO knows the number before the kick-off.

Start the Conversation.

A 30-minute discovery call is the first step. The agenda is the AI portfolio, the board question, and the practical next move.